“I was an ad-man once,” James Rorty writes in this classic dissection of the advertising industry. A neglected masterpiece, the book is republished in this mediastudies.press edition with a new introduction by Jefferson Pooley.
Published a century ago as the young Walter Lippmann’s fifth book, the slim volume merits a fresh read in our post-truth moment. Republished in this mediastudies.press edition with a new introduction by Sue Curry Jansen.
